Infinity Studio has taken inspiration from the Sanxingdui culture, specifically the bronze masks, and ingeniously combined it with the concept of an ancient well. The result is a cultural and creative product that offers a unique visual experience. The bronze mask is refined into visual symbols, creating a strong visual memory and specificity that is both ingenious and unique.
The design of the box and bottle is a testament to the studio's innovative approach. The bronze mask is integrated into the design as super symbols, creating a strong visual impact. The hollow structure of the box and the setting of lights add a sense of mystery and shock, reminiscent of the Sanxingdui culture.
At night, the design takes on a new dimension. The unique interplay of light and shadow enhances the mystery and shock of the Sanxingdui culture. The texture of the bottle, matched with the bronze mask, enhances the visual effect and leaves a lasting impression.
The Gujing design is a product of the collective efforts of the Infinity Studio team. The team's innovative approach and attention to detail have resulted in a design that is not only visually appealing but also culturally significant. The design's unique properties and strengths lie in its ability to seamlessly blend ancient culture with modern design elements.
The Silver A' Packaging Design Award in 2022 is a testament to the design's excellence. This award is given to designs that demonstrate outstanding expertise and innovation, and Gujing is no exception. The design's technical characteristics and artistic skill have been widely admired, and it has introduced positive feelings, amazement, and wonder among its audience.
Project Designers: Infinity studio
Image Credits: Infinity studio
Project Team Members: INFINITY STUDIO
Project Name: Gujing
Project Client: Infinity studio